Why do I love working in creative?

Because I don’t know from day to day whether I’ll be working on developing brand strategy, writing a quarter-page ad for a trade magazine or a video script. So I approach each one with the idea that it’s the most important aspect of the client’s marketing. Because to them, it is.

My experience combines old school campaign development and branding with new school digital in one copywriter with a quick wit and the ability to help clients build business and generate impact.